From idea to launch, with AI that knows your brand.

GoodBards is an agentic AI marketing OS that brings email, social, events, chatbot and customer data into one platform. AI agents that know your brand and voice draft the work — your team reviews it and sends it out.

Request a demo→See how it works

Brand Kit + Voice Bank

Colours, fonts and tone, applied for you

AI drafts, you approve

Your team makes the final call

Built in Singapore, and working with leading AI programs and organizations.

  • NVIDIA Inception
  • Google for Startups Accelerator
  • Meta Llama Incubator
  • AI Singapore
  • JETRO

One platform, instead of five tools.

Email, social, events, chatbot, customer lists. When each lives in a different tool, you spend your time moving data around and re-explaining your tone. In GoodBards, every feature shares the same brand and the same data.

Today

Data and tone split across every tool.

GoodBards

One foundation, everything connected.

You decide. AI does the work.

You set the idea and the goal, AI executes within it, and you review. AI then improves from the results, ready for the next round — all in one place.

  • Pick or build an agent

    Use a ready-made agent, or build your own without writing code.

  • Shape the strategy

    Develop and refine your marketing strategy in one place.

  • Run the campaign

    Design and execute campaigns together with your agents.

Teach it once. It remembers.

No more re-explaining your brand to AI every time. GoodBards is built on a foundation that remembers your brand, your voice and your history.

Brand Kit

Brand Kit

One source of truth for colours, fonts and guidelines, applied to every asset.

Voice Bank

Voice Bank

Learns your tone from your own content, then writes the way you do.

Agentic Memory

Agentic Memory

Personal, agent and organization-wide memory, so every interaction builds on the last.

  • Content generation

    Create images, video and voice without leaving GoodBards.

  • Web intelligence

    Scheduled crawls and RSS feeds show what your market is doing.

  • MCP connectivity

    Connect GoodBards to your AI stack, and your AI tools to GoodBards.

Everything marketing needs, in one place.

Five modules, all running on the same brand and the same customer data.

Email marketing

Build emails without a designer, segment by behaviour and engagement, and add NPS or CSAT surveys.

  • Visual builder
  • Segmentation
  • Surveys

Social media

Create posts from your Brand Kit and Voice Bank, get recommended posting times, and plan it all on one calendar.

  • Post generation
  • Scheduling
  • Reporting

Event management

Event pages, reminders, QR check-in and surveys — with attendance flowing straight into your customer data.

  • QR check-in
  • Waitlists
  • Surveys

AI chatbot

Replies around the clock in your visitor's language, from FAQs to capturing leads and updating records.

  • Multilingual
  • Lead capture
  • Memory

Customer data platform

Email, events, chat and social, unified into one view of each customer — plus business-card scanning, engagement scores, consent history and a GA4 revenue dashboard.

  • Business-card OCR
  • Lead scoring
  • Consent history
  • GA4

What customers say

With Good Bards technology what used to take us days now takes us minutes. Importantly, our staff have found more time for high value tasks such as talking to our customers.

Gregory Cornelius

Associate Publisher, DestinAsian

Good Bards allows us to create high-quality marketing materials that will help attract new and retain existing customers.

Alan Ow

CEO, Singapore Badminton Association

Good Bards is revolutionising our content creation process, enabling us to create, produce and manage high quality content quickly and efficiently.

Kok Hui Lai

Director, Moyem Medical

Source: GoodBards website.

In Japan, Genero helps you get started.

In April 2026, Genero became GoodBards' implementation and support partner in Japan. We work with you from the first conversation to day-to-day use.

  • Implementation

    Setup and agent preparation, done together.

  • Localisation

    Japanese settings, tone and brand set up for your team.

  • Ongoing support

    Questions after go-live, answered in Japanese.

Frequently asked questions

Anything else? Just ask.

QCan we use it in Japanese?

Yes. The interface is available in Japanese, and you can set the writing tone all the way to formal keigo. The chatbot replies in Japanese, English and major Asian languages.

QWhich AI models does it use?

GoodBards is model-agnostic: choose from OpenAI, Claude, SEA-LION and others. For enterprise deployments, Japan's PLaMo model is available on request.

QDoes it connect to the tools we already use?

Through MCP it connects both ways with other AI tools. It also integrates with email platforms, social channels and WordPress, and agents can draw on documents from Google Drive or Box.

QCan we build our own agents?

Yes. Combine a system prompt, guided form fields, RAG, MCP, Skills and 150+ native tools — without writing code.

QDoes it work for a small team?

Yes. There are plans for small marketing teams through to large organizations, and we'll help you choose the right setup.

QHow is our data protected?

Data is strictly isolated per tenant, with role-based data masking. GoodBards holds Singapore's Cyber Essentials certification and has completed vulnerability and penetration testing (VAPT). We'll go through details such as data location with you before rollout.

Product information is based on GoodBards' website and announcements as of October 2026. Screens are illustrations.

Tell us how your marketing runs today.

The tools you use, the size of your team, the work that takes too long. Whatever you can share is enough — we'll show you what GoodBards can do in a demo.

Request a demo→GoodBards website↗